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Pop Warner, Shock Doctor & Cutters Announce Partnership

Part of youth football organization’s program to team with innovators in sports

ShockDR-articlePop Warner Little Scholars, Inc., the nation’s oldest and most prominent youth football organization, announced an agreement with Shock Doctor® Sports and their Cutters glove brand.  

Shock Doctor, the number one mouthguard company in the world, is a leading innovator of performance-driven sports protective gear and Cutters the leader in high performance glove grip technology.

The announcement is part of Pop Warner’s initiative to forge relationships with the most forward-thinking companies in sports as they work jointly to enhance the youth football experience.  

Under the new partnership, Shock Doctor becomes the "Official Mouthguard of Pop Warner" and Cutters becomes the "Official Glove of Pop Warner."

“Shock Doctor and Cutters have become two of the most exciting and innovative brands in sports.  We are proud to partner with Shock Doctor and Cutters to support the needs of our players,” said Jon Butler, Pop Warner’s executive director.  “Just as Pop Warner has developed and instituted progressive initiatives that improve youth football, Shock Doctor has helped re-invent the sports protection industry through education and product innovation.  We think this is a great alliance with Shock Doctor, Cutters, and Pop Warner football.”

“Pop Warner Football is literally shaping the future of football in America by teaching proper techniques and implementing rules designed to make the game safer,” said Tony Armand, CEO of Shock Doctor Sports.  “Shock Doctor’s mouthguards and our Cutters gloves address critical safety and performance needs for the players that should allow them to thrive at the game they love."

Shock Doctor Sports is currently working to increase awareness and dialogue around the use of mouthguards during all aggressive contact sports.  It is estimated that $1.8 billion dollars is spent on dental injuries resulting from sports.  Football, where mouthguards are required, actually has lower oral facial injuries than sports such as basketball where mouthguards are not mandated.

About Shock Doctor:
The number one mouthguard company in the world, Shock Doctor is the undisputed market leader in premier mouthguard technology and is known as the creator of fearless, performance-driven sports performance and protection equipment and apparel available in 10,000 retail locations in over 50 countries worldwide.  Shock Doctor’s sports protection products range from mouthguards, core protective equipment and apparel to Performance Sports Therapy, designed to protect athletes across a wide range of sports including football, hockey, baseball, lacrosse, MMA, fitness and more.  Their athlete-centric approach and commitment to developing game-changing technology, which has earned them many patents to date, has continuously revolutionized the industry and raised the standard for technical and functional performance.  Trusted by youth, amateur, and pro athletes alike, Shock Doctor products combine cutting-edge design and premium materials with the latest technology to achieve the ultimate in protection and performance.  Also the owner of Cutters Gloves, the innovative leader in the athletic glove market, Shock Doctor has been one of the fastest growing sporting goods companies in the world over the last 20 years.